FROM MYTH TO AUGMENTED REALITY, LEGENDARY POKÉMON SOON DESCEND INTO POKÉMON GO

July 20, 2017

In celebration of Pokémon GO’s one-year anniversary, Niantic, Inc., and The Pokémon Company International have revealed that Legendary Pokémon will begin to soar into the real world soon. A new Pokémon GO trailer offers a glimpse at the way Trainers will cooperate with one another to discover, battle, and catch elusive and extremely powerful Legendary Pokémon. Once in the wild, Trainers can search for unique Legendary Eggs at Gym locations around the world. Players can team up with friends and other Trainers to join a Legendary Raid Battle to defeat the Legendary Pokémon and earn a chance to catch it.

The battle against the first Legendary Pokémon will require teamwork from millions of Trainers around the world in order to be revealed at Pokémon GO Fest Chicago at Grant Park on July 22. Trainers from all corners of the earth must work together to catch Pokémon during the Pokémon GO Fest Challenge Windows to unlock in-game bonuses and the chance for the first Legendary Pokémon to appear at Pokémon GO Fest. If Trainers successfully defeat the Legendary Pokémon in Chicago, that Pokémon will start appearing in Raid Battles around the world after Pokémon GO Fest.

Niantic and The Pokémon Company International recently announced a variety of in-game and real-world activities that will bring Trainers together in new and unique ways this summer to celebrate Pokémon GO’s first anniversary. In addition to Pokémon GO Fest Chicago, Trainers in Europe can also look forward to Pokémon GO Safari Zone events hosted across Europe from August through September in partnership with Unibail-Rodamco shopping centers. A unique Pokémon GO experience will also appear at Pikachu Outbreak in Yokohama, Japan in August.

To learn more about Pokémon GO’s upcoming Legendary Pokémon and events, please visit the official Pokémon GO blog at PokémonGOLive.com.

Trainers can also stay up-to-date on Pokémon GO announcements by following the game on Twitter or liking it on Facebook.

About Pokémon

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.Pokemon.com.

About Niantic, Inc.

Niantic, Inc., builds mobile real-world experiences that foster fun, exploration, discovery and social interaction. Originally incubated within Google, Niantic, Inc., spun out in 2015, with investments from Google, The Pokémon Company, and Nintendo. The company’s immersive real-world mobile game Ingress has been downloaded more than 20 million times and is played in more than 200 countries and territories worldwide. Niantic, Inc. also developed and published Pokémon GO, the real-world Pokémon game for iOS and Android mobile devices that was downloaded more than 750 million times in its first year. For more information on Niantic, visit www.nianticlabs.com.

Press Contacts:

FOR PRODUCT RELATED INQUIRIES:
fortyseven for Niantic
Chris Kramer
415-543-9247
niantic@fortyseven.com

FOR BRAND RELATED INQUIRIES
TriplePoint PR, for The Pokémon Company International
Andrew Karl
415.955.8500
akarl@triplepointpr.com